With the cost of recreation going up steadily, is Belize marketing strategy and price that is focused on targeting the international audience driving the locals and millions of dollars into the Mexico economy and other neighboring countries?

Belize: Over 24,000 people crossed the border over the Easter weekend.

Heading up North Front St., the new monument to establish the Fort George Tourism Zone is another attempt to market to the international community. The local news reported the other night that over 24,000 people crossed the border over the Easter weekend to go into Mexico. That’s millions of dollars that usually goes to the Belizean economy in places like Placencia, San Pedro and Caye Caulker – places that was not as ram jam packed as usual for Easter in Belize.

Driving locals and millions of dollars into Mexico.

With the cost of recreation going up steadily, is Belize marketing strategy and price that is focused on targeting the international audience driving the locals and millions of dollars into the Mexico economy and other neighboring countries? I’m sure some of those traveling outside of Belize’s borders just want to experience the joy of traveling to discover new cultures & activities and I’m the last person in the world to fault them for that.a

A whole month pay for a Belizean employee to enjoy a Easter weekend in Caulker

But I have to wonder if many locals are trying to get the best value for their hard earned money with our neighbors cheaper goods and services. At a minimum wage of $3.30 an hour, it would take a whole month pay for a Belizean employee to enjoy a Easter weekend in Caulker nowadays. What kind of strategy would you suggest to increase Belizean tourism in their own country without disturbing the needed international dollars?

Your thoughts? Let’s keep the conversation alive.

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